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“Packaging” redirects here. For other uses, see Packaging (disambiguation).

UK Risperdal Tablets 2000 in a blister pack, which was itself packaged in a folding carton made of paperboard

Packaging is the science, art and technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to the process of designing, evaluating, and producing packages. Packaging can be described as a coordinated system of preparing goods for transport, warehousing, logistics, sale, and end use. Packaging contains, protects, preserves, transports, informs, and sells.[1] In many countries it is fully integrated into government, business, institutional, industrial, and personal use.

Package labeling (American English) or labelling (British English) is any written, electronic, or graphic communication on the package or on a separate but associated label.

History of packaging

Ancient era
Bronze wine container from the 9th century BCE.

The first packages used the natural materials available at the time: baskets of reeds, wineskins (bota bags), wooden boxes, pottery vases, ceramic amphorae, wooden barrels, woven bags, etc. Processed materials were used to form packages as they were developed: first glass and bronze vessels. The study of old packages is an essential aspect of archaeology.

The first usage of paper for packaging was sheets of treated mulberry bark used by the Chinese to wrap foods as early as the first or second century B.C.[2]

The usage of paper-like material in Europe was when the Romans used low grade and recycled papyrus for the packaging of incense.[3]

The earliest recorded use of paper for packaging dates back to 1035, when a Persian traveller visiting markets in Cairo, Arab Egypt, noted that vegetables, spices and hardware were wrapped in paper for the customers after they were sold.[3]

Modern era

The use of tinplate for packaging dates back to the 18th century.[4] The manufacturing of tinplate was the monopoly of Bohemia for a long time; in 1667 Andrew Yarranton, an English engineer, and Ambrose Crowley brought the method to England where it was improved by ironmasters including Philip Foley.[5][6] By 1697, John Hanbury[7] had a rolling mill at Pontypool for making “Pontypoole Plates”.[8][9] The method pioneered there of rolling iron plates by means of cylinders enabled more uniform black plates to be produced than was possible with the former practice of hammering.

Tinplate boxes first began to be sold from ports in the Bristol Channel in 1725. The tinplate was shipped from Newport, Monmouthshire.[10] By 1805, 80,000 boxes were made and 50,000 exported. Tobacconists in London began packaging snuff in metal-plated canisters from the 1760s onwards.

1914 magazine advertisement for cookware with instructions for home canning.

With the discovery of the importance of airtight containers for food preservation by French inventor Nicholas Appert, the tin canning process was patented by British merchant Peter Durand in 1810.[11][12] After receiving the patent, Durand did not himself follow up with canning food. He sold his patent in 1812 to two other Englishmen, Bryan Donkin and John Hall, who refined the process and product and set up the world’s first commercial canning factory on Southwark Park Road, London. By 1813, they were producing the first canned goods for the Royal Navy.[13]

The progressive improvement in canning stimulated the 1855 invention of the can opener. Robert Yeates, a cutlery and surgical instrument maker of Trafalgar Place West, Hackney Road, Middlesex, UK, devised a claw-ended can opener with a hand-operated tool that haggled its way around the top of metal cans.[14] In 1858, another lever-type opener of a more complex shape was patented in the United States by Ezra Warner of Waterbury, Connecticut.

Paper-based packaging
Packing folding cartons of salt.

Set-up boxes were first used in the 16th century and modern folding cartons date back to 1839. The first corrugated box was produced commercially in 1817 in England.[15]Corrugated (also called pleated) paper received a British patent in 1856 and was used as a liner for tall hats. Scottish-born Robert Gair invented the pre-cut paperboard box in 1890—flat pieces manufactured in bulk that folded into boxes. Gair’s invention came about as a result of an accident: as a Brooklyn printer and paper-bag maker during the 1870s, he was once printing an order of seed bags, and the metal ruler, commonly used to crease bags, shifted in position and cut them. Gair discovered that by cutting and creasing in one operation he could make prefabricated paperboard boxes.[16]

Commercial paper bags were first manufactured in Bristol, England, in 1844, and the American Francis Wolle patented a machine for automated bag-making in 1852.

20th century

Packaging advancements in the early 20th century included Bakelite closures on bottles, transparent cellophane overwraps and panels on cartons. These innovations increased processing efficiency and improved food safety. As additional materials such as aluminum and several types of plastic were developed, they were incorporated into packages to improve performance and functionality.[17]

Heroin bottle and carton, early 20th century.

In 1952, Michigan State University became the first university in the world to offer a degree in Packaging Engineering.[18]

In-plant recycling has long been typical for producing packaging materials. Post-consumer recycling of aluminum and paper-based products has been economical for many years: since the 1980s, post-consumer recycling has increased due to curbside recycling, consumer awareness, and regulatory pressure.

A pill box made from polyethylene in 1936.

Many prominent innovations in the packaging industry were developed first for military use. Some military supplies are packaged in the same commercial packaging used for general industry. Other military packaging must transport materiel, supplies, foods, etc. under severe distribution and storage conditions. Packaging problems encountered in World War II led to Military Standard or “mil spec” regulations being applied to packaging, which was then designated “military specification packaging”. As a prominent concept in the military, mil spec packaging officially came into being around 1941, due to operations in Iceland experiencing critical losses, ultimately attributed to bad packaging. In most cases, mil spec packaging solutions (such as barrier materials, field rations, antistatic bags, and various shipping crates) are similar to commercial grade packaging materials, but subject to more stringent performance and quality requirements.[19]

As of 2003, the packaging sector accounted for about two percent of the gross national product in developed countries. About half of this market was related to food packaging.[20]
In 2019 the global food packaging market size was estimated at USD 303.26 billion, exhibiting a CAGR of 5.2% over the forecast period. Growing demand for packaged food by consumers owing to quickening pace of life and changing eating habits is expected to have a major impact on the market.

The purposes of packaging and package labels

Packaging and package labeling have several objectives[21]

Physical protection – The objects enclosed in the package may require protection from, among other things, mechanical shock, vibration, electrostatic discharge, compression, temperature,[22] etc.
Barrier protection – A barrier to oxygen, water vapor, dust, etc., is often required. Permeation is a critical factor in design. Some packages contain desiccants or oxygen absorbers to help extend shelf life. Modified atmospheres[23] or controlled atmospheres are also maintained in some food packages. Keeping the contents clean, fresh, sterile[24] and safe for the duration of the intended shelf life is a primary function. A barrier is also implemented in cases where segregation of two materials prior to end use is required, as in the case of special paints, glues, medical fluids, etc.
Containment or agglomeration – Small objects are typically grouped together in one package for reasons of storage and selling efficiency. For example, a single box of 1000 marbles requires less physical handling than 1000 single marbles. Liquids, powders, and granular materials need containment.
Information transmission – Packages and labels communicate how to use, transport, recycle, or dispose of the package or product. With pharmaceuticals, food, medical, and chemical products, some types of information are required by government legislation. Some packages and labels also are used for track and trace purposes. Most items include their serial and lot numbers on the packaging, and in the case of food products, medicine, and some chemicals the packaging often contains an expiry/best-before date, usually in a shorthand form. Packages may indicate their construction material with a symbol.
Marketing – Packaging and labels can be used by marketers to encourage potential buyers to purchase a product. Package graphic design and physical design have been important and constantly evolving phenomena for several decades. Marketing communications and graphic design are applied to the surface of the package and often to the point of sale display. Most packaging is designed to reflect the brand’s message and identity on the one hand while highlighting the respective product concept on the other hand. Permanent, tamper evident voiding label with a dual number tab to help keep packaging secure with the additional benefit of being able to track and trace parcels and packages
A single-serving shampoo packet
Security – Packaging can play an important role in reducing the security risks of shipment. Packages can be made with improved tamper resistance to deter manipulation and they can also have tamper-evident[25] features indicating that tampering has taken place. Packages can be engineered to help reduce the risks of package pilferage or the theft and resale of products: Some package constructions are more resistant to pilferage than other types, and some have pilfer-indicating seals. Counterfeit consumer goods, unauthorized sales (diversion), material substitution and tampering can all be minimized or prevented with such anti-counterfeiting technologies. Packages may include authentication seals and use security printing to help indicate that the package and contents are not counterfeit. Packages also can include anti-theft devices such as dye-packs, RFID tags, or electronic article surveillance[26] tags that can be activated or detected by devices at exit points and require specialized tools to deactivate. Using packaging in this way is a means of retail loss prevention.
Convenience – Packages can have features that add convenience in distribution, handling, stacking, display, sale, opening, reclosing, using, dispensing, reusing, recycling, and ease of disposal
Portion control – Single serving or single dosage packaging has a precise amount of contents to control usage. Bulk commodities (such as salt) can be divided into packages that are a more suitable size for individual households. It also aids the control of inventory: selling sealed one-liter bottles of milk, rather than having people bring their own bottles to fill themselves.
Branding/Positioning – Packaging and labels are increasingly used to go beyond marketing to brand positioning, with the materials used and design chosen key to the storytelling element of brand development. Due to the increasingly fragmented media landscape in the digital age this aspect of packaging is of growing importance.

Packaging types

Various types of household packaging for foods

Packaging may be of several different types. For example, a transport package or distribution package can be the shipping container used to ship, store, and handle the product or inner packages. Some identify a consumer package as one which is directed toward a consumer or household.

Packaging may be described in relation to the type of product being packaged: medical device packaging, bulk chemical packaging, over-the-counter drug packaging, retail food packaging, military materiel packaging, pharmaceutical packaging, etc.

It is sometimes convenient to categorize packages by layer or function: primary, secondary, etc.

Primary packaging is the material that first envelops the product and holds it. This usually is the smallest unit of distribution or use and is the package which is in direct contact with the contents.
Secondary packaging is outside the primary packaging, and may be used to prevent pilferage or to group primary packages together.
Tertiary or transit packaging is used for bulk handling, warehouse storage and transport shipping. The most common form is a palletized unit load that packs tightly into containers.

These broad categories can be somewhat arbitrary. For example, depending on the use, a shrink wrap can be primary packaging when applied directly to the product, secondary packaging when used to combine smaller packages, or tertiary packaging when used to facilitate some types of distribution, such as to affix a number of cartons on a pallet.

Packaging can also have categories based on the package form. For example, thermoform packaging and flexible packaging describe broad usage areas.

Labels and symbols used on packages

Main article: List of food labeling regulations
A bar code on a tin of condensed milk

Many types of symbols for package labeling are nationally and internationally standardized. For consumer packaging, symbols exist for product certifications (such as the FCC and TÜV marks), trademarks, proof of purchase, etc. Some requirements and symbols exist to communicate aspects of consumer rights and safety, for example the CE marking or the estimated sign that notes conformance to EU weights and measures accuracy regulations. Examples of environmental and recycling symbols include the recycling symbol, the recycling code (which could be a resin identification code), and the “Green Dot”. Food packaging may show food contact material symbols. In the European Union, products of animal origin which are intended to be consumed by humans have to carry standard, oval-shaped EC identification and health marks for food safety and quality insurance reasons.

Bar codes, Universal Product Codes, and RFID labels are common to allow automated information management in logistics and retailing. Country-of-origin labeling is often used. Some products might use QR codes or similar matrix barcodes. Packaging may have visible registration marks and other printing calibration and troubleshooting cues.

Consumer package contents

Several aspects of consumer package labeling are subject to regulation. One of the most important is to accurately state the quantity (weight, volume, count) of the package contents. Consumers expect that the label accurately reflects the actual contents. Manufacturers and packagers must have effective quality assurance procedures and accurate equipment; even so, there is inherent variability in all processes.

Regulations attempt to handle both sides of this. In the USA, the Fair Packaging and Labeling Act provides requirements for many types of products. Also, NIST has Handbook 133, Checking the Net Contents of Packaged Goods.[27] This is a procedural guide for compliance testing of net contents and is referenced by several other regulatory agencies.[28]

Other regions and countries have their own regulatory requirements. For example, the UK has its Weights and Measures (Packaged Goods) Regulations[29] as well as several other regulations. In the EEA, products with hazardous formulas need to have a UFI.

Shipping container labeling
“Print & Apply” corner wrap UCC (GS1-128) label application to a pallet load

Technologies related to shipping containers are identification codes, bar codes, and electronic data interchange (EDI). These three core technologies serve to enable the business functions in the process of shipping containers throughout the distribution channel. Each has an essential function: identification codes either relate product information or serve as keys to other data, bar codes allow for the automated input of identification codes and other data, and EDI moves data between trading partners within the distribution channel.

Elements of these core technologies include UPC and EAN item identification codes, the SCC-14 (UPC shipping container code), the SSCC-18 (Serial Shipping Container Codes), Interleaved 2-of-5 and UCC/EAN-128 (newly designated GS1-128) bar code symbologies, and ANSI ASC X12 and UN/EDIFACT EDI standards.

Small parcel carriers often have their own formats. For example, United Parcel Service has a MaxiCode 2-D code for parcel tracking.

RFID labels for shipping containers are also increasingly used. A Wal-Mart division, Sam’s Club, has also moved in this direction and is putting pressure on its suppliers to comply.[30]

Shipments of hazardous materials or dangerous goods have special information and symbols (labels, placards, etc.) as required by UN, country, and specific carrier requirements. On transport packages, standardized symbols are also used to communicate handling needs. Some are defined in the ASTM D5445 “Standard Practice for Pictorial Markings for Handling of Goods” and ISO 780 “Pictorial marking for handling of goods”.

Flammable liquid


This way up

Fragile material

Keep away from water

Further information: List of symbols § Consumer_symbols

Package development considerations

Package design and development are often thought of as an integral part of the new product development process. Alternatively, the development of a package (or component) can be a separate process but must be linked closely with the product to be packaged.
Package design starts with the identification of all the requirements: structural design, marketing, shelf life, quality assurance, logistics, legal, regulatory, graphic design, end-use, environmental, etc. The design criteria, performance (specified by package testing), completion time targets, resources, and cost constraints need to be established and agreed upon. Package design processes often employ rapid prototyping, computer-aided design, computer-aided manufacturing and document automation.

Transport packaging needs to be matched to its logistics system. Packages designed for controlled shipments of uniform pallet loads may not be suited to mixed shipments with express carriers.

An example of how package design is affected by other factors is its relationship to logistics. When the distribution system includes individual shipments by a small parcel carrier, the sorting, handling, and mixed stacking make severe demands on the strength and protective ability of the transport package. If the logistics system consists of uniform palletized unit loads, the structural design of the package can be designed to meet those specific needs, such as vertical stacking for a longer time frame. A package designed for one mode of shipment may not be suited to another.

With some types of products, the design process involves detailed regulatory requirements for the packaging. For example, any package components that may contact foods are designated food contact materials.[31]Toxicologists and food scientists need to verify that such packaging materials are allowed by applicable regulations. Packaging engineers need to verify that the completed package will keep the product safe for its intended shelf life with normal usage. Packaging processes, labeling, distribution, and sale need to be validated to assure that they comply with regulations that have the well being of the consumer in mind.

Sometimes the objectives of package development seem contradictory. For example, regulations for an over-the-counter drug might require the package to be tamper-evident and child resistant:[32] These intentionally make the package difficult to open.[33] The intended consumer, however, might be disabled or elderly and unable to readily open the package. Meeting all goals is a challenge.

Package design may take place within a company or with various degrees of external packaging engineering: independent contractors, consultants, vendor evaluations, independent laboratories, contract packagers, total outsourcing, etc. Some sort of formal project planning and project management methodology is required for all but the simplest package design and development programs. An effective quality management system and Verification and Validation protocols are mandatory for some types of packaging and recommended for all.

Environmental considerations
The waste hierarchy
Main articles: Packaging waste and sustainable packaging

Package development involves considerations of sustainability, environmental responsibility, and applicable environmental and recycling regulations. It may involve a life cycle assessment[34][35]
which considers the material and energy inputs and outputs to the package, the packaged product (contents), the packaging process, the logistics system,[36]waste management, etc. It is necessary to know the relevant regulatory requirements for point of manufacture, sale, and use.

The traditional “three R’s” of reduce, reuse, and recycle are part of a waste hierarchy which may be considered in product and package development.

Prevention – Waste prevention is a primary goal. Packaging should be used only where needed. Proper packaging can also help prevent waste. Packaging plays an important part in preventing loss or damage to the packaged product (contents). Usually, the energy content and material usage of the product being packaged are much greater than that of the package. A vital function of the package is to protect the product for its intended use: if the product is damaged or degraded, its entire energy and material content may be lost.
Minimization (also “source reduction”) – The mass and volume of packaging (per unit of contents) can be measured and used as criteria for minimizing the package in the design process. Usually “reduced” packaging also helps minimize costs. Packaging engineers continue to work toward reduced packaging.[37]
Reuse – Reusable packaging is encouraged.[38] Returnable packaging has long been useful (and economically viable) for closed-loop logistics systems. Inspection, cleaning, repair, and recouperage are often needed. Some manufacturers re-use the packaging of the incoming parts for a product, either as packaging for the outgoing product[39] or as part of the product itself.[40]
Recycling – Recycling is the reprocessing of materials (pre- and post-consumer) into new products. Emphasis is focused on recycling the largest primary components of a package: steel, aluminum, papers, plastics, etc. Small components can be chosen which are not difficult to separate and do not contaminate recycling operations. Packages can sometimes be designed to separate components to better facilitate recycling.
Energy recovery – Waste-to-energy and refuse-derived fuel in approved facilities make use of the heat available from incinerating the packaging components.
Disposal – Incineration, and placement in a sanitary landfill are undertaken for some materials. Certain US states regulate packages for toxic contents, which have the potential to contaminate emissions and ash from incineration and leachate from landfill. Packages should not be littered.

Development of sustainable packaging is an area of considerable interest to standards organizations, governments, consumers, packagers, and retailers.

Sustainability is the fastest-growing driver for packaging development, particularly for packaging manufacturers that work with the world’s leading brands, as their CSR (Corporate Social Responsibility) targets often exceed those of the EU Directive.

Packaging machinery

Main article: Packaging machinery
Beer bottling lines

Choosing packaging machinery includes an assessment of technical capabilities, labor requirements, worker safety, maintainability, serviceability, reliability, ability to integrate into the packaging line, capital cost, floorspace, flexibility (change-over, materials, multiple products, etc.), energy requirements, quality of outgoing packages, qualifications (for food, pharmaceuticals, etc.), throughput, efficiency, productivity, ergonomics, return on investment, etc.

Packaging machinery can be:

purchased as standard, off-the-shelf equipment
purchased custom-made or custom-tailored to specific operations
manufactured or modified by in-house engineers and maintenance staff

Efforts at packaging line automation increasingly use programmable logic controllers and robotics.

Packaging machines may be of the following general types:

Accumulating and collating machines
Blister packs, skin packs and vacuum packaging machines
Bottle caps equipment, over-capping, lidding, closing, seaming and sealing machines
Box, case, tray, and carrier forming, packing, unpacking, closing, and sealing machines
Cartoning machines
Cleaning, sterilizing, cooling and drying machines
Coding, printing, marking, stamping, and imprinting machines
Converting machines
Conveyor belts, accumulating and related machines
Feeding, orienting, placing and related machines
Filling machines: handling dry, powdered, solid, liquid, gas, or viscous products
Inspecting: visual, sound, metal detecting, etc.
Label dispenser
Orienting, unscrambling machines
Package filling and closing machines
Palletizing, depalletizing, unit load assembly
Product identification: labeling, marking, etc.
Sealing machines: heat sealer or glue units
Slitting machines
Weighing machines: check weigher, multihead weigher
Wrapping machines: stretch wrapping, shrink wrap, banding
Form, fill and seal machines
Other specialty machinery: slitters, perforating, laser cutters, parts attachment, etc.

Bakery goods shrinkwrapped by shrink film, heat sealer and heat tunnel on roller conveyor

High speed conveyor with stationary bar code scanner for sorting

Label printer applicator applying a label to adjacent panels of a corrugated box.

Robots used to palletize bread

Automatic stretch wrapping machine

Equipment used for making molded pulp components and molding packaging from straw[41]

A semi-automatic rotary arm stretch wrapper

Equipment for thermoforming packages at NASA

Automated labeling line for wine bottles

Shrink film wrap being applied on PET bottles

Pharmaceutical packaging line

Filling machinery for bag-in-box

See also

Brazilian packaging market
Document automation
In-mould labelling
Packing problems
Package cushioning
Polypropylene raffia
Resealable packaging
Gift wrapping
Zero-waste lifestyle


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General references
Yam, K.L., “Encyclopedia of Packaging Technology”, John Wiley & Sons, 2009, ISBN 978-0-470-08704-6
Soroka, W, Illustrated Glossary of Packaging Terminology Institute of Packaging Professionals,

Further reading

Calver, G., What Is Packaging Design, Rotovision. 2004, ISBN 2-88046-618-0.
Dean, D.A., ‘Pharmaceutical Packaging Technology”, 2000, ISBN 0-7484-0440-6
Meisner, “Transport Packaging”, Third Edition, IoPP, 2016
Morris, S.A., “Food and Package Engineering”, 2011, ISBN 978-0-8138-1479-7
Pilchik, R., “Validating Medical Packaging” 2002, ISBN 1-56676-807-1
Robertson, G.L., “Food Packaging: Principles and Practice”, 3rd edition, 2013, ISBN 978-1-4398-6241-4
Selke, S., “Plastics Packaging”, 2004, ISBN 1-56990-372-7vtePackaginggeneraltopics
Active packaging
Child-resistant packaging
Contract packager
Edible packaging
Modified atmosphere/modified humidity packaging
Package pilferage
Package testing
Package theft
Packaging engineering
Resealable packaging
Reusable packaging
Reuse of bottles
Shelf life
Shelf-ready packaging
Sustainable packaging
Tamper resistance
Wrap rageproductpackages
Alternative wine closure
Beer bottle
Box wine
Case-ready meat
Coffee bag
Cosmetic packaging
Currency packaging
Disposable food packaging
Drink can
Egg carton
Evidence packaging
Field ration
Flour sack
Foam food container
Food packaging
Fuel container
Gas cylinder
Glass milk bottle
Low plastic water bottle
Luxury packaging
Milk bag
Optical disc packaging
Oyster pail
Popcorn bag
Pharmaceutical packaging
Plastic milk container
Sand bag
Self-heating food packaging
Screw cap (wine)
Single-serve coffee container
Water bottle
Wine bottlecontainers
Aerosol spray
Aluminium bottle
Aluminum can
Antistatic bag
Biodegradable bag
Blister pack
Bulk box
Corrugated box design
Disposable cup
Flexible intermediate bulk container
Folding carton
Glass bottle
Gunny sack
Insulated shipping container
Intermediate bulk container
Mesh bag
Multilayered packaging
Packet (container)
Padded envelope
Paper bag
Paper sack
Plastic bag
Plastic bottle
Retort pouch
Shipping tube
Security bag
Self-heating can
Shipping container
Skin pack
Spray bottle
Stand-up pouch
Steel and tin cans
Tetra Brik
Thermal bag
Tub (container)
Unit load
Wooden boxmaterialsandcomponents
Aluminium foil
Bail handle
Biodegradable plastic
Bubble wrap
Coated paper
Corrugated fiberboard
Corrugated plastic
Double seam
Foam peanut
Gel pack
Hot-melt adhesive
Kraft paper
Linear low-density polyethylene
Liquid packaging board
Low-density polyethylene
Metallised film
Modified atmosphere
Molded pulp
Nonwoven fabric
Oxygen scavenger
Package handle
Packaging gas
Paper pallet
Plastic-coated paper
Plastic film
Plastic pallet
Plastic wrap
Pressure-sensitive tape
Pump dispenser
Screw cap
Screw cap (wine)
Security printing
Security tape
Shock detector
Shock and vibration data logger
Shrink wrap
Slip sheet
Staple (fastener)
Stretch wrap
Tamper-evident band
Tear tape
Temperature data logger
Time temperature indicator
Aseptic processing
Automatic identification and data capture
Blow fill seal
Blow molding
Corona treatment
Curtain coating
Die cutting
Die forming (plastics)
Electronic article surveillance
Extrusion coating
Flame treatment
Glass production
Graphic design
Hazard analysis and critical control points
Hermetic seal
Induction sealing
Injection moulding
Laser cutting
Package tracking
Plastic welding
Plastics extrusion
Product development
Production control
Quality assurance
Radio-frequency identification
Roll slitting
Shearing (manufacturing)
Track and trace
Ultrasonic welding
Vacuum forming
Vacuum packaging
Verification and validationmachinery
Barcode printer
Barcode reader
Bottling line
Can seamer
Cartoning machine
Case sealer
Check weigher
Conveyor system
Drum pump
Extended core stretch wrapper
Heat gun
Heat sealer
Industrial robot
Injection molding machine
Label printer applicator
Lineshaft roller conveyor
Logistics automation
Material-handling equipment
Mechanical brake stretch wrapper
Multihead weigher
Orbital stretch wrapper
Packaging machinery
Pallet inverter
Rotary wheel blow molding systems
Shrink tunnel
Staple gun
Tape dispenser
Turntable stretch wrapper
Vertical form fill sealing machineenvironment,post-use
Environmental engineering
Glass recycling
Industrial ecology
Life-cycle assessment
Packaging waste
Paper recycling
Plastic recycling
Reusable packaging
Reverse logistics
Source reduction
Sustainable packaging
Waste management Category: Packaging
vteLabelingLabel construction
Die cutting (web)
In-mould labelling
Pressure-sensitive adhesive
Security hologram
Release liner
Security printing
Security label
Smart label
Country of origin
Cigarette warning label
EU energy label
Fair Packaging and Labeling Act
List of food labeling regulations
Mandatory labelling
Nutrition facts label
Plain tobacco packaging
Radio-frequency identification
United Kingdom food labelling regulations
Warning label
Wine labelUse
Automatic identification and data capture
Label dispenser
Label printer
Packaging and labeling
Track and trace
Authority control
GND: 4063118-7
MA: 141971597
NARA: 10632692, 10643260
NDL: 00563493

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6 Reasons Why Product Quality Matters – – The higher-quality product a company has to offer, the better chance they'll have at driving positive reviews, recommendations and shares between consumers. Starting campaigns to get people buzzing about a product is a great way to spread recommendations by word of mouth. You can also respond…social benefit brand. A recent study of Canadian small businesses found that almost For example, she just asked your opinion on what kind of Blu-Ray player to buy!Brandy is most likely a(n) Major North American car manufacturers are offering buying incentives to newly graduatedcollege students…Packaging provides _ benefits its offers consumers convenience, product quality, protection, or storage benefits. A major benefit of packaging is the label information on it conveyed to the consumer.

Marketing chapter 11 Flashcards – – Self- storage units offer you extra protection from theft or environmental damages while giving you extra space to declutter your home. Optical storage device: Uses lasers and lights to record and retrieve data. Blu-ray Disc: A digital optical storage device intended to replace the DVD format.Mobile payments are advertised as a quick and convenient way to pay for anything. Paying for purchases with your smartphone can be convenient, sure, but the technology causes frustrations of its own. So if you don't know whether you want to tie your credit card to your smartphone just yet, check…Packaging provides a surface upon which to communicate information about the product and the brand, and as such, it is an essential element of product branding. Through the use of text, images and other communication devices, packaging can articulate the attributes and benefits of a product to…

Marketing chapter 11 Flashcards -

MKT 3300 – CH.11 Flashcards | Quizlet – Research Project report for packaging industries. Other military packaging must transport materiel, supplies, foods, etc. under severe distribution and storage conditions. After the 1970s glass packaging begun to be used in high value products' protection and has a wide range of usages today.We're offering a snapshot of the data around these changes and how businesses are adapting to them. One of these is in subscription and convenience services, which have seen significant upward trends in both Another category of consumer packaged goods that is booming is shelf-stable items.A cloud provider offers an environment for building applications that will run from the customer's environment. Which cloud computing delivery model are they using? It provides a runtime environment for applications and includes a set of basic services such as storage and databases. C.

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